How Long Should a Training Video Be for Maximum Learning Impact?
Ever sat through a 45-minute training video and realized you remembered… almost nothing? Yeah, we have been there too. It is not that the topic was boring. It is just that our brains tap out after a while. When we plan training video production , one of the first questions we ask is simple … how long should this actually be? Because length is not just a timing issue . It directly affects how much people learn and remember. Let us talk about what really works. Attention Spans Are Shorter Than We Think There is solid research behind this. A study published in the Journal of Applied Psychology found that shorter training sessions improve knowledge retention by up to 17 percent compared to longer formats. That is not a small difference. Then there is research from the University of California, Irvine showing that the average person’s focus starts to drift after about 10 to 15 minutes of concentrated learning. And honestly… that feels about right. So when someone says, “Let us just...
